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銷售聖經(終極進化版)
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銷售聖經(終極進化版) 
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Item No.:253781 BKTW-0010641905
  
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ISBN: 4717702087159
Author: 傑佛瑞.基特瑪
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商品別名:The Sales Bible
作者:傑佛瑞.基特瑪
譯者:吳慕書
出版社:商周出版
出版日期:2014年07月24日
語言:繁體中文
版別:初版
装订:平裝
页数:448
印刷:單色印刷
分級:普級
ISBN:4717702087159

內容簡介



全新進化,完整更新


銷售聖經─終極進化版


全球熱銷三十萬冊


每個業務行銷人員人手一本的銷售實戰心法


讓你的銷售技巧與時俱進,超越顛峰


追加收錄銷售成功的10.5個關鍵技巧


美國卡內基銷售進階課程推選此書為銷售人員必讀的書籍之一



「銷售聖經」一書包含了120篇擷取自125萬讀者競相閱讀的Sales Moves專欄文章,並涵蓋行銷各個層面,是實際行銷時之完整指南,更是現今各行各業的行銷人員不可或缺的葵花寶典。



此書不僅是一本介紹銷售方法的書,它更是一系列真人實事的心得、技巧與哲理,足以供讀者直接引用,並加以修正,融入自己的銷售方式。



善用此書,可使你的財富加倍,因為它具有下以數種實務功 能:1.當作參考資料2. 當作每日一課3.當作研討小組的研討內容4.主持會議5.解決問題6.準備行銷工作7.完成行銷8.教戰手冊



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