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甜點店&麵包店的人氣創業術
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甜點店&麵包店的人氣創業術 
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Item No.:325914 BKTW-0010718206
  
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RM 65.60 (USD 14.98)
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ISBN: 9789864081769
Author: 自立開店創業法 編輯部
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商品別名:
作者:自立開店創業法 編輯部
譯者:羊恩媺
出版社:麥浩斯
出版日期:2016年07月02日
語言:繁體中文
版別:初版
装订:平裝
页数:164
印刷:全彩印刷
分級:普級
ISBN:9789864081769

內容簡介

打造高人氣麵包店&甜點店,一點都不難!
按部就班,抓緊訣竅,14位職人的開店祕笈傾囊相授,
超人氣店鋪創業指南,就看這一本!


創業心法 X 經營法則 X 資金運用 X格局擺設 X 店鋪設計


日本14間人氣麵包店&甜點店的成功案例大解密



你是否也夢想開一家自己的甜點店&麵包店?





不管你是從網路、擺攤轉為實體店面,想開一家結合烹飪教室的甜點店,還是一週只想營業三天,抑或是家庭主婦創業……,本書提供你最佳參考範例!



詳細解析店鋪的創業與經營術,讓你成功打造出高人氣、高回流、大排隊的理想店家。



跟著職人,學人氣創業術:



創業心法──創業人分享獨門經營法則、策略及獲利模式


陳列法則──解析14個店家的獨特陳列規劃術,打造令人印象深刻的店鋪


商品規劃──看店家如何規劃、推出人氣商品,讓顧客一再回流,提高黏著度


行銷策略──從包裝、商品種類、購物袋到名片,魔鬼藏在細節裡,大力開啟品牌能見度


致勝關鍵──學會找出店鋪經營的主要關鍵,大大展現店鋪的獨特性


開店祕笈──從規劃、資金、施工、商品到服務,創業攻略完整羅列,逐步建立創業概念

在地職人推薦



世界麵包冠軍 吳寶春 + 人氣喫茶食堂 茶寮侘助 + 高CP值日系鬆餅屋 Jamling Café



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