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一代商聖胡雪巖的11個商賈奇謀
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一代商聖胡雪巖的11個商賈奇謀 
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Item No.:329905 BKTW-0010721957
  
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ISBN: 9789865852757
Author: 丁修山
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作者:丁修山
出版社:晶冠出版社
出版日期:2016年07月19日
語言:繁體中文
版別:初版
装订:平裝
页数:352
印刷:單色印刷
分級:普級
ISBN:9789865852757

內容簡介

剖開不朽的徽商傳奇,找到縱橫亂世的經商致富之道!




從店夥計到大清首富花了30年,從首富到傾家蕩產只花了3天!從胡雪巖的人生經歷輕鬆學得11個商賈奇謀,讓你看到生存的安全邊界、權力的雷區所在!





在日本有經營之神松下幸之助、在美國有美國產業界英雄李‧艾科卡……說到中國就不得不說晚清時代的紅頂商人胡雪巖。他幼時家貧,白手起家,憑著自己的努力,30年間扶搖直上,直至富甲天下,且他所創建的胡慶餘堂,更是代代相傳,成為百年老店。然而,富可敵國的胡雪岩,可一夜之間風雲突變,三天之內一貧如洗,成為政治鬥爭的犧牲品,僅僅六十二歲就鬱鬱而終了。





到底是一個什麼原因,讓胡雪岩的一生,這樣的大起大落呢?他成功的經驗教訓又是什麼呢?他失敗的教訓又在哪裡呢?





本書從遠謀、借勢、用人、冒險、膽識、處世等多角度,對胡雪巖成事之道的智慧做了詳盡的總結和剖析,教你從一代商聖的天才與宿命習得11個商賈奇謀,參悟處世的規律、人生的奧祕、成功的玄機!



本書特色





胡雪巖的人生經歷是一本關於人生經營的教科書,飽含人生智慧。「以史為鏡,可以知興替,以人為鏡,可以知得失。」胡雪巖的那個年代也一去不復返,但是我們卻可以通過對他的人生經營進行深入地探討,以攫取其中蘊藏的智慧,為自己的人生點亮一盞智慧的燈。








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