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雙贏策略:創業V.S.投資的關鍵筆記
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雙贏策略:創業V.S.投資的關鍵筆記 
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Item No.:330922 BKTW-0010723250
  
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ISBN: 9789863757559
Author: 劉坤靈
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作者:劉坤靈
出版社:有意思
出版日期:2016年07月30日
語言:繁體中文
版別:初版
装订:平裝
页数:360
印刷:雙色印刷
分級:普級
ISBN:9789863757559

內容簡介

創業家每天都在問:風險投資機構的投資原則是什麼?
從事風險投資的朋友也在想,我們應該如何去投資,才能因獨到的眼光,創造巨大成功呢?
在這一問一答間,便累積了許多屬於風險投資的智慧金庫。


本書為作者近二十年來,在台灣、中國、美國三地從事風險投資工作所累積的第一手寶貴觀察與經驗,他曾投資過二十三間公司,其中四家上市,有六家被併購,另一家為股權轉讓。最成功的案例為 Transmedia,1999年為 Cisco 併購,不到兩年回收達五十倍。



透過作者清晰的邏輯與完整的論述,您也將擁有這把進入創投智慧金庫的鑰匙。



本書重點


●世界金融局勢分析


●風險投資的歷史、投資方法、案例分析


●中國的企業戰略分析與創業家人格


●多年創投的經驗提煉

名人推薦



「關於財務投資和風險投資的書籍可說是汗牛充棟。但我還是十分推薦劉坤靈的這本書。一方面因為這是一本實戰手冊,坤靈從事風險投資多年,有十分豐富的投資經驗,更曾派駐上海親身體驗和觀察中國改革開放以來,迅速發展改變的經濟環境和社會風貌。另一方面,這本書也充分反映了坤靈多元的生活和興趣,所以這麼嚴肅的課題,由他寫來,卻是非常有趣和生動。」──前聯發科、小米科技財務長  喻銘鐸



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