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Business Writing: Skills, Applications, and Practices With Answer Key【Third Edition】 (16K彩色精裝)(三版)
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Business Writing: Skills, Applications, and Practices With Answer Key【Third Edition】 (16K彩色精裝)(三版) 
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ISBN: 9789863184980
Author: Michelle Witte
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作者:Michelle Witte
出版社:寂天
出版日期:2016年09月23日
語言:英文
版別:三版
装订:精裝
页数:436
印刷:全彩印刷
分級:普級
ISBN:9789863184980

內容簡介



商務書信是職場上專業使用的溝通書信,包括信件、電子郵件、傳真、備忘錄、報告、履歷等各類文件,方便個人對個人(公司內部同事)、公司對公司(與其他企業組織)的商業溝通。



商務書信的設計在於幫助商務人士於短時間內了解信件的重點,能夠輕易搜尋到他們所需的相關資訊。商務書信的功能在於做出決策,無論是更改企劃、取消會議、雇用新員工,或是購買產品,都可以經由商務書信和他人進行溝通。商務書信並非複雜又難寫,它是一種文字簡明、格式固定,又能立即點明主旨的書信寫作。只需掌握各種商務書信的格式與寫法,它將成為你工作上不可或缺的好幫手。



本書將能讓讀者學習如何正確撰寫並使用商務書信,幫助在職場上溝通無礙,成為一名專業的商務人士。

本書特點



●解說詳細,內容實用


詳細介紹每種商務書信的寫法、重點與應該注意的事項,讓讀者有能力處理各種商務事項與問題,知道如何做出請求、詢價、下訂單、付款、推銷、求職、邀請與祝賀,同時也懂得如何就這些來信做出合宜得體的回覆。



●圖解書信格式


採用圖解說明,清楚呈現書信格式,幫助理解和應用。



●豐富的商務書信範例


實際演練商務書信的撰寫方式,熟悉書信格式;加強對書信的記憶力,能自然寫出一封正確無誤的商務書信。



●Key Terms關鍵字學習


全書共17章,各章講解一個商務書信的主題。在正式進入每章主題前,先介紹重點單字與詞彙,提綱挈領,幫助快速進入重點,也增加對商務字彙的了解度。



●Discussion & Exercise 討論與練習


每章最後針對這個單元所學的商務書信知識,提出重點式的討論與練習。讀者可評量自我學習狀況,測驗是否已經完全了解本章主題與資訊,複習之外更加強記憶力。題目皆附上解答與詳細說明,幫助有效釐清錯誤。



Use the power of English intelligently and effectively.



Do business expertly and successfully.



Business writing is the type of communication used in today's business world. It includes letters, emails, faxes, memos, presentations, reports, résumés or CVs, and other kinds of documents.



Business writing is read for information. Business writing should be clearly formatted with short paragraphs, headers, and bulleted or numbered lists. A well-written business document allows readers to grasp the main ideas by skimming only the information that is relevant to them.



Business writing is often used to make or implement decisions. Readers may also use business writing to communicate information to others in a speech or during a meeting.



Key Features:



●Key Terms: useful keywords that are relevant to the topic.


●Discussion & Exercise: questions and activities that will allow readers to reflect on and practice the language learned.


●Authentic Materials: realistic examples of a variety of business correspondence.



Practical Information: informative and clear guidance that will help readers during the writing process.
 



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